As patients have said they wish to be told about same-sex accommodation by a member of staff we asked for NHS staff from the East Midlands to be our 'faces' for the campaign.
Our 'faces' are:
Claire Sambridge - a Modern Matron at Northampton General Hospital NHS Trust
Garry Marsh - a clinical lead at Nottingham University Hospitals NHS Trust
Sanjiv Nichani - a consultant paediatrician at University Hospitals Leicester NHS Trust
Linnette Sow - a psychiatric nurse with Leicestershire Partnership NHS Trust.
Each member of staff represents the many levels of the NHS which work hard to deliver same-sex accommodation, and all are saying a reassuring message.
Each of them appear on pull-up banners, posters, leaflets and bookmarks which will be in NHS organisations across the region.
They will also be used in adverts which will be appearing in the region’s leading daily and weekly newspapers.